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The keys to business development for increasing your turnover

Perfect your sales ability in order to expand your clientele and better sell your products, services and ideas Training The workshop will be held in French.

And March 29. Two-day training

Registration deadline: March 19, 2018


  • Denis Chassé Marketing Graduate
    Lecturer, HEC Montréal, Consultant and Trainer for several firms
    See biography
  • Nadine Vaillant Part-time lecturer, HEC Montréal See biography

This business development training will introduce you to structured communications and sales strategies to attract and earn the loyalty of clients in a fiercely competitive world.

During this two-day course, you will learn the keys to business development so that you can stand out and sell yourself convincingly.

This two-day training course is offered in partnership with Executive Education HEC Montréal.

About the training program for executives

This series of high-level training seminars, known for its quality and offered in partnership with Executive Education HEC Montréal, trains impactful leaders, agile catalysts with an innovative vision, who are able to respond to the business issues in their industries and succeed in a fast-paced world.

» Discover the complete series here

If you are not a member of the CCMM click here

What will you learn? Who are they for?

This event is for members only. Login to your account to register.


Ticket(s) $1275 *

Contact et informations

By phone:

514 871-4001

Need advice on this training?

Contact Executive Education HEC Montréal directly
Phone : 514 340-6001

The workshop expenses are tax deductible (provicial and federal).

The cost of the workshop is eligible as an expense under the 1% Training Investment.

Any cancellation of participation must first be confirmed in writing to the following email address: .

The resulting fees will be charged or retained if the cancellation occurs:

  • on the last business day before the first day of the program: 100% of the registration fees
  • between two and five business days before the first day of the program: 25% of the registration fees
  • more than five business days before the first day of the program: no fees

HEC Montréal reserves the right to cancel any training program. In such a case, HEC Montréal’s responsibility will be limited to fully reimbursing the registration fees that are already paid.


A participant can be replaced by a colleague. Participant substitutions are accepted free of charge until the activity begins.


HEC Montréal

Édifice Côte-Sainte-Catherine
3000, chemin de la Côte-Sainte-Catherine
Bureau 3.133

H3T 2A7

Get directions

Why take this seminar?

This seminar will allow you to:

  • Understand the importance of building “value creation” in business.
  • Optimize the development of your contacts and your choice of potential clients.
  • Plan out and use an effective sales structure.
  • Improve your verbal and non-verbal communication.
  • Optimize your presentation and increase your closing rate.

Who is it for?

  • Professionals
  • Entrepreneurs
  • Managers
  • Representatives
  • Advisors

In partnership with:

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