Montréal’s attractiveness abroad – perspectives and challenges

Festive and creative, Montréal—as a destination—creates a real buzz around itself.

What are the issues and projects that will make Montréal the most original city in America, make it the most stimulating, and make it a great place to live? 

Events The speech will be delivered in French and in English.


  • Charles Lapointe
    The Honourable Charles Lapointe, P.C. President and Chief Executive Officer
    Tourisme Montréal

Festive et créative, la destination montréalaise crée un réel « buzz » autour d’elle.
Quels sont les enjeux et les projets qui feront de Montréal la cité la plus originale d’Amérique, la plus stimulante et celle où il fait bon vivre?


Members Non members
Ticket(s) $82 * $122 *
Table(s) of 10
Table(s) of 10 $738 * $1220 *

Contact et informations

By phone:

514 871-4001

No reservations, cancellations or refunds after the registration deadline. Participant substitutions are accepted at no extra charge until the event is held. Please note that only substitution notices sent by email at will be accepted.


Le Centre Sheraton

1201 René-Lévesque Blvd. W.
Montréal, Quebec
H3B 2L7

Peel or Bonaventure

Get directions

A unique opportunity to… 

  • Hear an influential figure of the tourism industry talk about our city’s future;
  • Learn how Montréal is positioned on many global charts;
  • See for yourself the challenges that await the actors of our economy in promoting Montréal in foreign countries.

And hear about… 

  • The effervescence that exudes from Montréal as seen through foreign eyes, and the way our city is perceived;
  • The projects that will make Montréal the most original city in America, as well as the most stimulating and a great place to live;
  • The major role tourism plays in the development of the metropolitan economy.

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