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514 871-4000


Successfully sell to the chinese

Implement a business strategy to reach the Chinese consumer

Implement a business strategy to reach the Chinese consumer

Training The speech will be delivered in French.



Members Non members
Ticket(s) $155 * $225 *

Contact et informations

By phone:

514 871-4001

Comments and suggestions

Line Leblond
Project Manager, Training

The workshop expenses are tax deductible (provicial and federal).

The cost of the workshop is eligible as an expense under the 1% Training Investment.

No reservations, cancellations or refunds after the registration deadline. Participant substitutions are accepted at no extra charge until the event is held. Please note that only substitution notices sent by email at will be accepted.


Ministère des Finances et de l’Économie

393, St-Jacques Street W. – Tower South - 4th floor, suite 400
Montréal, Quebec
H2Y 3X4


Get directions

Why you should attend?

  • To succeed in selling your company’s products and services to Chinese consumers;
  • To understand the particular needs and expectations of Chinese consumers;
  • To learn about the context in which they live, an essential element for a winning positioning strategy;
  • To further your knowledge of the key marketing aspects you need to understand in order to increase your sales in China.

What will your learn?

  • Chinese consumer market trends;
  • The particular way in which Chinese consumers make their buying decisions;
  • How to identify a product’s target market within the Chinese cultural context;
  • How to develop a promotional plan aimed at making sales in China;
  • How to arouse interest for your products among Chinese consumers;
  • The importance of increasing your brand awareness in China.

Who should attend?

  • Managers of businesses operating in China who are planning to increase their business in the country;
  • Vice-Presidents and directors of sales, marketing, communications, distribution, and customer service;
  • Export advisors.

Maximize your chances of selling your products to Chinese consumers.

The "Exporting Québec" initiative 
is produced in cooperation with:

Official airline of the
"Exporting Québec" initiative:

LaPresse+   AIR CANADA
Acclr, through its international trade department, receives financial support from Canada Economic Development for Quebec Regions

Affiliated with the World Trade
Centers Associations


Canada Economic Development   World Trade Centers association (WTCA)

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