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MTL @ Paris: Creative Montréal SMEs off to conquer the French capital

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Montréal, March 25, 2015 – From March 30 to April 3, the Board of Trade of Metropolitan Montreal and its team of international trade experts, the World Trade Centre Montréal, will take part in a trade mission to Paris. Nine companies from the technology, creative and fashion industries will participate. This trade mission is being conducted as part of MTL @ Paris, a Tourisme Montréal initiative that the Board of Trade is involved in, to offer Montréal exposure on the French market and create lasting ties between the two major cities.

During the trade mission, participating companies will take part in one-on-one and group meetings with potential clients and partners. Companies from the fashion industry will also have the chance to enjoy two days showcasing their work in the Parisian showroom No Season, as well as special access to the French fashion press.

“Paris is an important market for creative businesses,” said Michel Leblanc, President and CEO of the Board of Trade of Metropolitan Montreal. “It is one of the European centres for digital industries and one of the fashion capitals of the world. It’s also an excellent jumping-off point for other European cities, such as Berlin, London and Rome.”

“One of the main recommendations from a 2013 Board of Trade study on the creative industries was to improve Montréal’s international reputation as a creative city,” Michel Leblanc said. “So after holding a strategic forum on fashion in 2011 and another on the creative industries in 2013, the Board of Trade decided to increase the number of trade missions for these industries. In February, in partnership with the Québec Government Office, the Board of Trade organized a fashion industry trade mission to New York, generating close to $600,000 in confirmed sales and over $750,000 in potential sales in just a few days.”

“The activities organized during the week by the partners will offer the nine companies an excellent opportunity to make their mark and enjoy increased visibility in Paris, a highly competitive market,” Mr. Leblanc said. “They will have a chance to showcase the creativity and vitality of the city’s business community in one of Europe’s largest business centres.”

Companies participating in this trade mission are:

  • Adorable Outerwear
  • Nisse
  • Eläma
  • KQK
  • Lalli
  • Logiciels SoftCollab Inc.
  • gsmprjct°technologie
  • DIX au carré
  • Sid Lee Labs

Participating companies are available for interviews.

For more information about the trade mission to Paris for the technology and creative industries, click here.

For more information about the trade mission to Paris for the fashion industry, click here.

About the trade mission to Paris
The trade mission to Paris is organized by the Board of Trade of Metropolitan Montreal’s team of experts in international trade, the World Trade Centre Montréal, in cooperation with Tourisme Montréal and the Chambre de commerce et d'industrie Paris Île-de-France, and with the support of the Québec Government Office in Paris, the Canadian Embassy in France, the Montréal Fashion Bureau and TechnoMontréal.

About the Board of Trade of Metropolitan Montreal
The Board of Trade of Metropolitan Montreal has over 7,000 members. Its mission is to be the voice of Montréal’s business community and to promote the city’s prosperity. It is involved in key areas of economic development, advocating a philosophy of action based on engagement, credibility, proactivity, collaboration and innovation. The Board of Trade also offers a range of specialized services to individuals and to business of all sizes to support them in their growth at home and abroad.

About the World Trade Centre Montréal
With the help of its World Trade Montréal experts, the Board of Trade of Metropolitan Montreal offers international trade services to the extended business community, with the support of Canada Economic Development.

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Michelle LLambias Meunier
Advisor, Media Relations
Board of Trade of Metropolitan Montreal
Tel.: 514 871-4000, ext. 4042
Twitter: @chambremontreal
Follow the discussion: #ccmmqcca

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