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Five new human truths that marketing and experiences need to address

A webinar with Accenture experts on how to plan your marketing based on human experiences Virtual activities and content The speech will be delivered in French.


  • Claude Chaffiotte Managing Director, Accenture Interactive

COVID-19 has forever changed the experience of being a customer, an employee, a citizen and a human. As such, it is changing human attitudes and behaviours today and forcing organizations to respond. However, the need to respond won’t end when the virus’s immediate threat eventually recedes.

Join Claude Chaffiotte, CEO of Accenture Interactive, as he presents five major human implications related to people's behaviour today and after COVID that are likely to shape a new human experience.

Find out how you should:

  • rethink your marketing
  • review your customer experience
  • develop new strategies

Take advantage of this opportunity to ask him your questions and get answers adapted to the reality of your organization.


  • 2 p.m. Introduction and presentation of your speaker
  • 2:05 p.m. Accenture presentation
  • 2:40 p.m. Audience Q&A
  • 3 p.m. Closing remarks

Join us!

No cancellations or refunds as of 48 business hours before the event. Participant substitutions are accepted until the event is held. Please send cancellation notices by email at

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