Webinar: marketing strategy in the United States

WHY TAKE THIS WEBINAR?

• To learn how to make your U.S. marketing a success.
• To find out about the best practices and learn how to avoid the most common errors.
• To adapt methods used by businesses succeeding in the United States to your company situation.
• To optimize your development in the United States without leaving your office.

WEBINAR PROGRAM

• Take part in a one-and-a-half-hour interactive session using survey, screen sharing, and chat tools, and interacting directly with the lecturer.
• Share your issues prior to the training session so that the trainer can adapt the content to meet your needs.
• Ask questions, make comments, and identify important elements, just like in a traditional training setting.
• Receive the presentation materials after the training session.

WHAT WILL YOU LEARN ABOUT?

• Sales, marketing, and communications trends on the American market.
• The impact of regional differences on business conduct.
• The use of intermediaries and how to choose good partners and allies that will help you succeed.
• The reasons Canadian companies succeed in the United States, and ways of adapting their methods to your company situation.

WHO IS IT FOR?

• For companies seeking to increase their presence in the United States and, more particularly, for the following individuals:
• Administrators
• Sales managers
• Marketing managers
• Business development managers
• Manufacturing, distribution, and service companies seeking to learn about commercial and marketing aspects unique to the United States
• All those already doing business in the United States that want to increase their potential

Take full advantage of the potential for growth the United States have to offer.